With global headquarters, production and logistics based throughout Germany, Birkenstock footwear is sold in approximately 90 countries worldwide. Birkenstock has been sold in the U.S. for 50 years with U.S. sales and service based in Novato, CA.
HISTORY & HERITAGE
At Birkenstock, tradition and heritage are important hallmarks of a brand that dates back not years or even decades, but centuries. Birkenstock is deeply rooted in the fine art of crafting premium quality shoes that are good for you. Since 1774, Birkenstock has passed this commitment down from one generation to the next. The result is the absolute best in quality, comfort and support.
TRADITION SINCE 1774
1774 - Johann Adam Birkenstock is listed as "subject and cobbler" in the church archives of Langen-Bergheim, Germany.
1896 - Master cobbler Konrad Birkenstock begins manufacturing and selling flexible footbed insoles.
1902 - Konrad Birkenstock develops the first contoured arch support.
1925 - The “blue footbed” is among the products manufactured at a newly-opened facility in Friedberg, Germany.
1932 - Carl Birkenstock launches the Birkenstock training courses and the “Carl Birkenstock System” is endorsed by leading physicians and podiatrists.
1964 - Karl Birkenstock launches the Madrid model, the first fitness sandal with a deep and flexible footbed.
1966 - Birkenstock is introduced into the U.S. market.
1988 – Environmentally-friendly adhesives are used in production – setting a new standard for environmental awareness worldwide.
1990 - Production is expanded and modernized to reduce energy consumption by over 90%.
2009 – A new and bigger footbed production facility becomes operational in Gorlitz, Germany.
2016 – Birkenstock celebrates 50 years in the U.S.